Friday, September 19, 2025

🗽 This is what went down at NFT.NYC

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1000’s traveled as much as the Massive Apple final week for NFT.NYC. Regardless of the market, the vibes had been nonetheless tremendous constructive and folks had been as exuberant as ever.

Whereas there may be an excessive amount of to cowl every part, right here had been the primary themes:

The NFT.NYC convention

NFT.NYC has turn out to be much less targeted on the precise convention and extra on a slew of facet occasions, events, and joyful hours occurring concurrently across the metropolis all through the week.

We, like many, had been in New York final weekend however didn’t attend the convention. Of people who did, many expressed disappointment.

Blue chips go all out

Principally, each blue-chip threw an enormous occasion for its holders. Clearly, there was Ape Fest; a three-day extravaganza clad with A-list performers and celebrities.

Additionally, persons are reselling nearly every part from it.

The Doodles occasion was paying homage to a giant tech product launch. CEO Julian Holguin delivered what probably was the first-ever NFT keynote. Whereas all of those collections are utilizing these large-scale occasions to amplify their model, Doodles’ strategy of showing somewhat extra polished was fascinating. However additionally they nonetheless threw a celebration and an immersion as nicely.

Cool Cats placed on a extremely interactive gamified quest for merch known as Cooltopia.

The Azuki Alley occasion was apparently probably the greatest events of your complete week.

Goblintown threw a grungy occasion the place they gave out cheeseburgers and Beeble needed posters. They appeared to have benefitted probably the most with their flooring rising 43% post-party.

There was nonetheless plenty of cringe + pretend Snoop Dogg?

The Solana-based NFT trade, Magic Eden, raised $130M at a $1.6B valuation. The corporate is simply 9 months previous and fully dominates the Solana NFT market.

Even after OpenSea launched assist for Solana, Magic Eden nonetheless routinely does equal or higher gross sales quantity. Additionally they have over double the variety of lively customers and nonetheless crush everybody in each day transactions on Solana.

One of many firm’s founders additionally shared an inspiring story of how he went from being broke and residing on a sailboat to beginning Magic Eden.

eBay has been trying to develop into NFTs for fairly a while and the acquisition of KnownOrigin and their workforce will definitely speed up these efforts. KnownOrigin has been round since 2018 however has flown somewhat below the radar specializing in 1/1 artwork from distinguished artists as an alternative of PFPS.

Shopify is implementing NFTs into its platform by way of a brand new initiative known as Tokengated Experiences.

It is going to basically give manufacturers the power to make a retailer that requires an NFT to enter. Initiatives like Cool Cats and Doodles are already utilizing it to supply unique entry to merch and occasions. It is going to additionally enable manufacturers to mint customized NFTs to listing and promote proper from their shops.

That is actually cool as a result of it gained’t simply be siloed off to giant initiatives like Doodles and Cool Cats. Quickly this expertise will likely be obtainable to hundreds of small companies utilizing Shopify, hopefully accelerating the business’s adoption.

Not Boring’s Packy McCormick interviewed Shopify’s Alex Danco about a few of their plans for tokengated commerce and it’s price a learn.

The NFT market is down awfully dangerous since January. Day by day buying and selling volumes sit at $20M, off 98% from their peak of $1B.

Appears to be like Uncommon’s share of the NFT trade market has dropped to twenty% – from 70% in January. There’s additionally a giant Appears to be like token unlock slated for July.

ETH gaming weekly lively customers have dropped from 12k in November to 2k now. Decentraland and Sandbox nonetheless maintain the lion’s share of customers. Most video games have watched their consumer base drop 30-40% within the final 6-10 months, besides Sandbox which is simply down round 3%. Gaming tokens are all down 60% at the least.

Extra takeaways from the NFT market in 2022:

  • ETH and NFT flooring have been tightly correlated

  • NFTs are momentum belongings, that means that flooring costs usually tend to go up at this time in the event that they went up yesterday however will go down most days

  • Flooring of most airdrops have been down or flat

  • The concept decrease ETH is sweet for NFT flooring has been a delusion

Yuga alleged that Ryder Ripps has infringed on their unregistered phrase and design marks by basically promoting a knock-off Bored Ape assortment. He created a “re-contextualized” model of BAYC known as RR/BAYC by re-minting Apes and itemizing them on Basis. The RR/BAYC assortment seems similar to the unique and racked up $3.5M in gross sales quantity on OpenSea earlier than it was faraway from the platform following “a declare of mental property infringement.”

So Yuga has enlisted the assistance of famed SF regulation agency Fenwick & West to convey Ryder Ripps to justice. The important thing allegation is that Ryder Ripps is utilizing Yuga’s phrase and design marks to promote NFTs – which he’s.

Brian L. Frye wrote an excellent thread additional breaking down the case in addition to Ryder Ripps’ attainable protection.

“That is no mere monkey enterprise”

– Yuga Labs truly wrote this in a authorized doc

Extra Yuga Information

The corporate’s founders launched a weblog put up rebuking claims that they’re secretly Nazis.

Doodles took the stage at NFT.NYC to announce the venture’s subsequent part:

  • Reddit co-founder (and Serena Williams’ husband 🎾) Alexis Ohanian’s VC agency Seven Six Ventures will lead Doodle’s first spherical of out of doors funding.

  • Music legend Pharrell Williams is becoming a member of as Doodle’s Chief Model Officer and a board member. He’s additionally the chief producer for Doodles Information: Quantity 1.

  • Doodles are launching a second assortment

Doodles 2

The venture’s second assortment is aimed to scale and decrease the barrier to entry for the Doodles ecosystem. The NYC announcement targeted on the important thing variations between Doodles 2 and the Genesis assortment.

  • Scarce —> Accessible

  • 1000’s —> Thousands and thousands

  • JPEG —> Audio/Visible

  • ETH —> Not ETH??

There will likely be thousands and thousands of mass-market, identity-focused Doodles 2 NFTs in a position to be custom-made utilizing wearables, animated characters, fully-licensed music, and extra with out fuel charges.

Dooplicator

The announcement additionally make clear the Doodles Dooplicator. CEO Julian Holguin stated that the Dooplicator will present “perpetual utility” and that duplicating traits from the unique assortment [over to Doodles 2] is “not the one, however the first use case.”

Observe Zima Pink on Twitter

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Many are speculating that GTA will implement a cryptocurrency ecosystem inside GTA 6. A lot of the hypothesis stems from an article revealed by Display screen Rant that features this quote:

Different fashionable rumors surrounding Grand Theft Auto 6 embody the sport that includes a number of playable characters (together with the primary playable feminine protagonist within the historical past of the GTA franchise), the introduction of a Bitcoin-like cryptocurrency systemand intercontinental journey throughout a number of time intervals.

That is actually big-if-true however presently it’s only a rumor.

Messari Researcher who Eleje Did a write-up analyzing the circumstances for and in opposition to crypto gaming.

Circumstances in opposition to crypto gaming

Circumstances for crypto gaming

  • Huge TAM

  • Crypto video games have thus far been probably the greatest drivers of progress for blockchain ecosystems

  • Most of the circumstances in opposition to crypto gaming will be eliminated or mitigated with an enchancment to mechanism design

Charles & Zunk are the co-founders of the web3-powered, open, social recreation world Nifty Island.

On this episode we chat:

  • Their progress for the reason that final time they had been on the podcast 1 yr in the past

  • Why gaming is important for digital worlds

  • Remixing NFTs and different belongings

  • Significance of Person-generated content material

  • What position does curation and constructing play in Nifty Island

  • Why giving customers targets is vital for digital world adoption

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